health communication program plan must be completed and submitted to the instructor no later than General program information
Main communication program characteristics
Points that can be added as a bonus (NOT REQUIRED):
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Introduction:
As an educator at Harvard University, I have a wealth of experience in designing and implementing educational programs. Today, we will be discussing the requirements for a health communication program plan. It is important to ensure that this plan is completed in a timely and comprehensive manner, with all required information included. Let’s dive in!
Answer:
The health communication program plan must be completed and submitted to the instructor no later than the designated deadline. The plan should include the following information:
General program information:
– Name of the program
– Country and region (if applicable) where the program is based
– Time period (start and end dates)
– Funding sources
– A short description of the program (maximum of about 250 words)
Main communication program characteristics:
– The overall goal of the program
– SMART objectives of the program
– The target audience(s) of the program (primary and secondary audiences)
– Literature review: basing the communication program on current scientific knowledge and/or theoretical models and/or previous experience from other projects? One or two paragraphs about the problem. (300-500 words)
– Settings and communication channels
– Development process of messages
– Activities and timeline
– Process/impact/outcome evaluation of the communication program that will be measured
Additionally, the plan can include bonus points for:
– Needs assessment that has been carried out
– Environmental factors (i.e. factors beyond individual control) that the communication program addresses, if any
– Special focus on vulnerable groups (socioeconomically disadvantaged people, ethnic minorities, children, elderly people, etc.)
– Details of the pilot study if a pilot study has been performed
– Description of the stakeholders who are going to be involved in the implementation and their roles.
It is important to provide demographic and socioeconomic factors of the target population that have been measured, such as age, gender, income/socioeconomic status, education, and occupation. By including all of this information in the plan, you can ensure the success of your health communication program.